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March 23, 2016

What They Didn’t Tell You About Cosmetology School

Beauty school isn’t just makeup, big hair, and perfect manicures despite the common misconceptions out there. The truth is that cosmetology and esthetics education is rigorous, well-rounded, and designed to prepare professionals in every sense of the word.

It’s not enough to only know how to hold a pair of shears or how to transform dark hair into a platinum ombre.  You also need to know how to conduct business, market yourself, and how to maintain the clients you gain.

What have you heard about cosmetology school? Is there more to it than you maybe thought before?

Check out our list of what you haven’t heard about cosmetology school.

Comprehensive Business Education and Training

“Business education” is a common buzzword surrounding vocational training. But, it’s actually a really important part of the curriculum. Ideally, you’ll learn about business and retail basics, marketing and branding, as well as networking and client management.

At the Aveda Institute, our curriculum features internally designed business education modules crafted by Aveda professionals exclusively for Future Aveda Professionals. Our modules include:

  • Resume building/editing workshops
  • Business basics and etiquette
  • Social Media Marketing
  • Personal Branding
  • Client Retention
  • Retail knowledge
  • Selling and the Art of Sales

Career Guidance and Placement Assistance

While the primary goal of education is to teach you the skills, theory, and techniques that you need to work as a beauty professional, our other goal is to help students find gainful employment when they graduate.

The Aveda Institute is a preferred school of Aveda salons, and with approximately 2,700 salons nation-wide, our graduates have professional connections in nearly every state in America.

We also stress the importance of experience and continued practice which is why each instructor at Aveda Institute is still actively working in a salon or on their own; not only that, but our owners also own a Top-100 salon where they still work as beauty professionals.

Resume and Networking Help

It’s not enough to take a crash course in business if you struggle with following up with potential employers.

Being a successful professional requires confidence and the ability to demonstrate your talent.

Aveda Institute’s curriculum features modules and workshops to build and polish student resumes, as well as providing students with ample opportunity to network and showcase their work with local salons and professionals. We feature an “Industry Day” event where salon owners, stylists, and other industry professionals are invited to view student work as they showcase their skills and even do live demonstrations.

A quality cosmetology education will provide students with the time and space to hone their technical skills and the resources to successfully utilize them.

At Aveda Institute, our Future Professionals have a close-knit group of peers for support and an invested staff of professional instructors to guide them into their careers.

Do you want to be a beauty pro AND a business whiz? The Aveda Institute is the place to start! Learn about our programs and speak with an admissions representative today.

Beauty begins on the inside, and success begins with Aveda.

Click Here for more information or call the Aveda Institute campus in Idaho near you: Boise (208) 345-6164 or Twin Falls (208) 733-7777

Dig in a Little Deeper

Learn about some of the careers available to you in the beauty industry.

Or take the next step and discover how to Become a Cosmetologist in ID.



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Our cosmetology program provides students with training in hair, skin, and nail care.

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Our esthetics program focuses on the theory and practical application of skin care techniques.

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Nail Tech

We offer a nail technology program that trains students in the art and science of nail care.

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Our barbering program is designed to teach students fades, shaves, skin care and more.

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Our salon is supervised by our experienced educators, and as a result you can experience and enjoy Aveda salon and spa services at amazing prices. All services are performed by our students under the supervision of licensed professionals. We offer special perks through our Pure Privilege Membership, and we offer a full range of salon and spa services. Check out our work below, and contact us today to book your appointment.
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