Kerli The Goddess

May 24, 2019

When Music Videos and Edgy Aveda Style Goals Collide

One of our recent cosmetology inspirations comes from the stunning, wooded country of Estonia. Kerli is an international singing sensation that brings her creative spirit and heritage to her incredible music videos. She recently released a new album and her styling is incredible! Kerli completely embodies the Aveda spirit with her earthy vibes and high fashion. We’ve highlighted some of our favorite avant garde looks from her as inspiration for people who want to work in the world of beauty.

The Goddess

The Goddess immediately stands out as one of our favorite Kerli looks of all time. She stands dressed in all white to highlight her divinity. Her hair is sculpted away from her body and drops down like a veil. The makeup is very muted and monochromatic. Even her nails have been painted rounded white to complete this look. The only pop of contrast comes from her amazing lashes that we can’t get enough of. The Goddess is a fantastic example of artistic finesse that shows what it really means to be avant garde!

The Devil

Kerli’s darker side comes out through her look, The Devil. We love how this entire look is very sleek. Her bangs are perfectly straight with slick black hair that blends in with her clothing. While her nails are covered, they still are used as the costume with her gloves extending down into long strings. It’s a great example of how to think outside of the box and push the envelope. The Devil is all about Kerli’s eyes. Her eyeliner is perfection. They kept her lashes simple so nothing would detract from those eyes. From head to toe, this avante garde look creates a powerful and mysterious look.

The Fey Spirit

We are so inspired by the Fey Spirit. This look embodies the forests of Estonia. We love how the hair and makeup artists were able to create an avante garde deer. Kerli’s hair is braided up and around antlers and then flows down her back like a mane. The contour on her cheekbones and nose makes her look perfectly like an animal. We love the simple, flawless manicure that completes the Fey Spirit look.

The Spirit of the Plains

One of her most abstract looks in The Spirit of the Plains. The hair stylists were able to really experiment with this look. Long hair flows down to her calves with two large, braided buns on the side of her head. If that wasn’t dramatic enough, she’s wearing a large red cap with twisted and shaped hair extensions that shoot out from it. We love how the costuming works with the hair and makeup to create a dynamic and unforgettable look.

Braids for Days

The braiding detail in this more subdued look from Kerli in amazing. Intricate braids have been brought into popularity by “Game of Thrones” and this look is totally embodying it. Asymmetrical braids wrap the top of her head and meet at the top in a dramatic bun. Kerli stays looking fierce with some simple but bold makeup. A killer cat eye, lashes, and black lip take the drama up a notch. By keeping her eyebrows neutral, the makeup artists make a very ethereal and edgy look.


We love all the drama that this look is bringing. From her nails to her hair every element was thought through and works together to portray a story. The hair is dark and slicked back and looks almost like oil. This matches her sharp and oily black nails that drip down her hands. Even the makeup gives off the illusion of oily with some well placed highlighter and smudged eyeliner. The eyeshadow is next level with reaching up to the top of her eyebrows.


If you’re as inspired by Kerli’s avant garde looks as we are, consider an education in beauty! Let your creativity flourish and join the trendsetters at Aveda Institute Idaho.

Whether the nails, liner, or braids are your passion we have a program to develop these skills of your own. Connect with your passion for creating new beauty looks at either of our campuses, Aveda Institute Twin Falls or Aveda Institute Boise.

Contact us today.

Keep Reading!

For more beauty inspiration, check out some of these blogs:
Complete Guide to Mushroom Brown Hair
Grow Your Own DIY Beauty Products
What are Glymed Peels?

(feautured photo courtesy of


Notify of

Inline Feedbacks
View all comments


Now's the perfect time to pursue a career in cosmetology, esthetics or barbering. We'll even help you find a job after you graduate! We offer financial aid to those who qualify and our schedule allows you to have the perfect school/life balance.

This error message is only visible to WordPress admins
There has been a problem with your Instagram Feed.



Our cosmetology program provides students with training in hair, skin, and nail care.

Learn More


Our esthetics program focuses on the theory and practical application of skin care techniques.

Learn More

Nail Tech

We offer a nail technology program that trains students in the art and science of nail care.

Learn More


Our barbering program is designed to teach students fades, shaves, skin care and more.

Learn More


Our salon is supervised by our experienced educators, and as a result you can experience and enjoy Aveda salon and spa services at amazing prices. All services are performed by our students under the supervision of licensed professionals. We offer special perks through our Pure Privilege Membership, and we offer a full range of salon and spa services. Check out our work below, and contact us today to book your appointment.
book now